$5,000 for 4.5 Hours of Talking - The Secret Of Personal Branding

From the desk of Loy Machedo: $5,000 for 4.5 Hours of Talking – The Secret Of Personal Branding

I sit on my desk – with my iMac opening up 37 tabs on my Google Browser (my websites, the website backends, links, stats, skype, traffic stats) – not including my iPhone which is also open (with my whatsapp groups, my facebook chats, tinder messages & email notifications) and my iPadPro (which is showing me something on youtube and should I admit – Pornhub?)

Yes, I am guilty of multitasking. But that is how I am – A classic hardcore ADHD.

However, my key focus is – Me.

My Personal Brand.

52 days have passed since the New Year
So now it is time for Personal & Professional Reflection.
Why?
Because one must have a clear idea where one is headed in order to make sense of what is being done.
Otherwise, you tend to simply move ahead – without knowing where you are going or what you are doing or why you are doing it.

And in my case – why it is very important is simply because – this helps me make serious money.

The money I love to enjoy making.

Easy money.

So instead of just putting it explicitly – let me share with you a few insightful questions I ask myself with regards to Personal Branding – which have constantly helped me grow my brand and yes – in the end – make some serious money.

Also – as a bonus – And after the key questions, I have taken the time to share with you – my thoughts and reflections from my own personal diary on Personal Branding.

See what you can learn.

PERSONAL BRANDING QUESTIONS TO ASK YOURSELF
BY WHICH YOU CAN CHARGE PEOPLE
MORE MONEY PER HOUR
FOR LESS HOURS OF YOUR TIME

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Question 1) PERSONAL AND PROFESSIONAL GOALS OF PERSONAL BRANDING
What goals did you achieve?

Question 2) PERSONAL BRANDING TARGET & PROBLEM / SOLUTIONS:
Are you ahead of your goals or behind your targets? What are the solutions to these problems?

Question 3) MORE OR LESS ON PERSONAL BRANDING & PRICE TO PAY?:
Should you be working with a sense of urgency or can you afford to take it slightly easy? What will happen if you work with a sense of urgency? What will happen if you continue at this current pace?

Question 4) REFLECTIONS ON PERSONAL BRANDING:
What mistakes did you make? What problems did you face trying to achieve your success? What should be done to make your journey easier?

Question 5) THE “WHO” IN PERSONAL BRANDING:
Which person should you contact or connect with to achieve greater success?

Question 6) THE 80/20 RULE IN PERSONAL BRANDING:
Where did you spend 80% of your time but got only 20% value in return? What 20% activity did you do that generated 80% revenue?

Question 7) PERSONAL BRANDING SELF-BULLSHIT:
What did you convince yourself about – which is a lie?

Question 8) FUTURE ASSESSMENT ON PERSONAL BRANDING:
If you were to continue in this manner, speed, direction – what would you happen in the next 100 days?

Question 9) PERSONAL BRANDING UNTIL NEXT MONTH:
What is your measurable, specific task until March 31st?

Question 10) PERSONAL BRAND CLARITY:
Are you clear as to why you are doing what you are doing? And why you need to work harder?

Question 11) PERSONAL BRAND CREATIVITY:
What is something new you have to do that will change the order or things and give you some new result?

Question 12) PERSONAL BRANDING x (STOP-STOP-STOP):
What tasks, request or people you need to completely avoid and stop paying attention to help you achieve your tasks more powerfully?

Question 13) THE PERSONAL BRANDING SENSE OF GUIDANCE:
Do you have someone who can give you a sense of guidance where you are headed, what you are supposed to do and help you achieve success asap?

Question 14) THE LONG OR SHORT OF PERSONAL BRANDING?
The manner in which you are working – is it based on focusing on just day-to-day tasks or are you working towards your bigger vision?

Question 15) THE PERSONAL BRANDING SENSE OF ACHIEVEMENT:
What did you achieve that you can shout out to the world and brag about?

Question 16) THE BHAG OF PERSONAL BRANDING:
What is your BIG HAIRY AUDACIOUS GOAL that pushes you out of your comfort-zone and makes you stronger, better and bolder?

Question 17) WHICH ZONE OF PERSONAL BRANDING:
Do you work only in the Comfort-zone and convince yourself – its okay, when you seriously know – you should get out into the Danger Zone

Question 18) PERSONAL BRANDING FAILURES:
What is the failure you experienced?

Question 19) THE RIGHT NOW OF PERSONAL BRANDING:
What is it you need to do right away? Right now – that would add the most impact and make the most difference in your life?

Question 20) THE PERSONAL BRANDING REPETITION:
What is the one thing you have to do every single day that will make you better and better – towards your Master Plan in Life?

Question 21) WHAT IS THE MOST IMPORTANT QUESTION YOU MUST ASK YOURSELF RIGHT NOW IN RELATION TO PERSONAL BRANDING?
Asking yourself the Right Question is the key to success. This is a

life changing

habit I have incorporated into my life – which has made an amazing difference to it?

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THE SECRET BONUS

The Loy Machedo Personal Diary on Answers To His Question

Question 1) PERSONAL AND PROFESSIONAL GOALS OF PERSONAL BRANDING: What goals did you achieve?

LOY MACHEDO’S ANSWER

PERSONAL ACHIEVEMENTS
A. Zeroed down on a potential future wife.
B. Met with 2 girls (whom I intend to marry) and spend time with them to get a clearer idea who and how they are
C. Started doing 20 x 3sets of pushups (instead of nothing)
D. Cut down on eating chocolates & ice-creams
E. Dedicated house cleaning 2 times a week (4 hours work)
F. Got myself 2 new puppy dogs – so I don’t feel lonely
G. Got back into reading inspirational & educational material
H. Found out a new cheaper bio-hack (previous one cost me $31.03 per shot. Current one is only $2) to get myself into a peak state of consciousness for peak performance & better work related results

PROFESSIONAL GOALS
A. Confirmed a deal for $5,000 for 4.5 hours of work
B. Negotiating a deal for $30,000 where my job only involves consulting online.
C. Thought about a new brand “Think Personal Branding”
D. Work on Think Personal Branding is nearly over. Launch Date 1st March
E. Got back into writing articles
F. Got back into putting youtube videos
G. Created a new strategy on Facebook Live & Facebook
H. Launched new videos on Youtube / Facebook
I. Doubled the number of views on my website through application of a new strategy (330 views before 750 views now)
J. Teamed with 3 new online brands to ensure brand coverage is greater
K. Created a Mastermind Group of new members and people on Whatsapp
L. Created a Core Group of Influencers to ensure Brand Visibility
M. Got a team to handle my Instagram account. Growth has been 200% at the moment. Looking to have 500% increase in total number by year end.
N. Created “Brain Farts” Memes.
O. LIVE videos have generated a bigger fan base
P. Created a new brand strategy while posting my articles. Results are incredible. Post boosts have increased by 22%.

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Question 2) PERSONAL BRANDING TARGET & PROBLEM / SOLUTIONS:
Are you ahead of your goals or behind your targets? What are the solutions to these problems?

LOY MACHEDO’S ANSWER

• Behind by a two months now. February was supposed to be the date both loymachedo.com and whoisloymachedo.com were supposed to be online. Got delayed due to the launch of a new website + inability to handle all the study schedule.
• Major distraction – being lonely. Tend to get carried away by Cyber Sex, Porn and chatting with women.
• And yes – Social Media is a massive distraction. Especially the notifications.

SOLUTION?
• No excuses.
• Focus Focus Fucking Focus is the answer
• Sleep less if required.
• Masturbate fast & quick so that head is clear
• Switch off phone & notifications while working

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LOY MACHEDO’S ANSWER

• Without a fucking doubt I need to work with a sense of fucking focus. That’s it.
• Sense of Urgency? My target this year is $50,000. Once I achieve that – I take rest for 2 years and focus on fucking self-education and building a family life.
• What if I work with a higher sense of urgency? I will achieve incredible results!
• What if I continue at this current pace? I will only live a comfortable life. But will keep thinking about what is next. I choose not to live like that. I want to make fucking money and enjoy my fucking life.

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Question 4) REFLECTIONS ON PERSONAL BRANDING:
What mistakes did you make? What problems did you face trying to achieve your success? What should be done to make your journey easier?

LOY MACHEDO’S ANSWER

Mistakes I have made.
• Not having a planned agenda every day in the morning
• Going with the flow
• Allowing my Smart Phone & Notifications to distract me
• Facebook News Feed
• What I eat – makes me sleepy
• Giving myself the feeling of ‘completing’ to-do lists
• Focusing on showing off more – rather than having substance at times
• Not switching off all distractions – even though I know I cannot resist them.

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Question 5) THE “WHO” IN PERSONAL BRANDING:
Which person should you contact or connect with to achieve greater success?

LOY MACHEDO’S ANSWER

• There is a contact I have been putting off to meet for quiet sometime. I will meet him within this week and get it over with.

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Question 6) THE 80/20 RULE IN PERSONAL BRANDING:
Where did you spend 80% of your time but got only 20% value in return? What 20% activity did you do that generated 80% revenue?

LOY MACHEDO’S ANSWER

• 80% of my time is spent online – On Facebook & Youtube and that gives me 20% of the revenue / value.
• What I should be doing – My 20% which gives me is 80% = Focus on Self-Education & Content Building

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Question 7) PERSONAL BRANDING SELF-BULLSHIT:
What did you convince yourself about – which is a lie?

LOY MACHEDO’S ANSWER

• I am offering value for money right now – when I haven’t put in any solid hours for the last year on upgrading myself – seriously. I need to seriously study at least 4 hours a day for a year to reach that position I once was many years ago.

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Question 8) FUTURE ASSESSMENT ON PERSONAL BRANDING:
If you were to continue in this manner, speed, direction – what would you happen in the next 100 days?

LOY MACHEDO’S ANSWER

• Confusion
• Lack of a singular approach
• I would get results but it wouldn’t be as good as what I can actually do.
• Instead of achieving 100% – I will end up achieving 45% max (?)

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Question 9) PERSONAL BRANDING UNTIL NEXT MONTH:
What is your measurable, specific task until March 31st?

LOY MACHEDO’S ANSWER

• Fully functional ThinkPersonalBranding.com Website
• Fully functional and completed loymachedo.com Website
• Complete work on whoisloymachedo.com
• Complete all the chapters of Master Marketing Course
• Complete the pending Thai Classes
• Write down one article per day
• Post one video per day
• Get 10 new clients

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Question 10) PERSONAL BRAND CLARITY:
Are you clear as to why you are doing what you are doing? And why you need to work harder?

LOY MACHEDO’S ANSWER

I am very clear what I am doing, why I am doing it and for what purpose. To put it explicitly:
What am I doing?
Building a secure future for myself and my future family in Thailand – as this will be my home from now on.
Why am I doing it?
Because I have no other place to go to and do not wish to go to any other place
What is the purpose of doing this?
To find a sense of fulfillment and happiness

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Question 11) PERSONAL BRAND CREATIVITY:
What is something new you have to do that will change the order or things and give you some new result?

LOY MACHEDO’S ANSWER

• Read loudly when trying to learn something new
• Take down notes and post them asap when listening to an online course
• Connect my iPod and listen to educational programs when cleaning the house
• Take my book to the toilet and NOT the iPhone
• Have a time-to-time target of how I do things

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Question 12) PERSONAL BRANDING x (STOP-STOP-STOP):
What tasks, request or people you need to completely avoid and stop paying attention to help you achieve your tasks more powerfully?

LOY MACHEDO’S ANSWER

• Entertaining people for free, Giving my time for free – especially where one-to-one sessions are concerned.
• Don’t bother with family people. Block all of them as they are nothing but a liability
• Detach myself from past clients who are of now lazy and not motivated to work hard as me.

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Question 13) THE PERSONAL BRANDING SENSE OF GUIDANCE:
Do you have someone who can give you a sense of guidance where you are headed, what you are supposed to do and help you achieve success asap?

LOY MACHEDO’S ANSWER

I have discovered a format what successful people are doing online. I just have to incorporate what they are doing and copy it word-for-word. To make and create a chocolate cake – all I have to do is follow the exact same recipe.
I have to remind myself not to reinvent the wheel – something that I am always guilty of doing.

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Question 14) THE LONG OR SHORT OF PERSONAL BRANDING?
The manner in which you are working – is it based on focusing on just day-to-day tasks or are you working towards your bigger vision?

LOY MACHEDO’S ANSWER

Most of the tasks that I am doing are focused on the long term objective. However, there are times when I start doing tasks which may not necessarily add ‘long term value’ (like changing or redesigning facebook cover pages or getting into a whatsapp chat exchange – which may take hours). I need to focus on the following more:
• Reading
• Studying
• Posting more articles & videos online

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Question 15) THE PERSONAL BRANDING SENSE OF ACHIEVEMENT:
What did you achieve that you can shout out to the world and brag about?

LOY MACHEDO’S ANSWER

• ThinkPersonalBranding.com
• And now creating a system where I can earn residual income.

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Question 16) THE BHAG OF PERSONAL BRANDING:
What is your BIG HAIRY AUDACIOUS GOAL that pushes you out of your comfort-zone and makes you stronger, better and bolder?

LOY MACHEDO’S ANSWER

• Joining Affiliates
• Creating Online Personal Branding Study Program system
• Reading 1 book every week (which personally is very very very hard to do unless of course I focus completely on this)
• Makes $100,000 this year?

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Question 17) WHICH ZONE OF PERSONAL BRANDING:
Do you work only in the Comfort-zone and convince yourself – its okay, when you seriously know – you should get out into the Danger Zone

LOY MACHEDO’S ANSWER

• Right now I am in my comfort-zone which is not good. I need to make it harder and difficult for me to fail. How? By not getting into useless chats and activities that waste my time (like checking my facebook feed every single minute?)

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Question 18) PERSONAL BRANDING FAILURES:
What is the failure you experienced?

LOY MACHEDO’S ANSWER

• Creative Paralysis due to lack of funds.
• Not being able to launch key projects on time – due to the chaos and confusion that comes with being Self- Disciplined and Self-Guided.

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Question 19) THE RIGHT NOW OF PERSONAL BRANDING:
What is it you need to do right away? Right now – that would add the most impact and make the most difference in your life?

LOY MACHEDO’S ANSWER

• Launch the Website & Start getting the online university system on track asap.

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Question 20) THE PERSONAL BRANDING REPETITION:
What is the one thing you have to do every single day that will make you better and better – towards your Master Plan in Life?

LOY MACHEDO’S ANSWER

• Read 1 hour with complete dedication and focus
• Write 1 quality article
• Put 1 quality video
• Add more quality & sense to the Online Personal Brand University Course

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Question 21) WHAT IS THE MOST IMPORTANT QUESTION YOU MUST ASK YOURSELF RIGHT NOW IN RELATION TO PERSONAL BRANDING?
Asking yourself the Right Question is the key to success. This is a life changing habit I have incorporated into my life – which has made an amazing difference to it?

LOY MACHEDO’S ANSWER

• How can I make Quick & Easy money Fast, Quickly & Immediately & Every Single day by doing what I love doing – at the same time – adding value to other peoples lives more than anyone else – especially those who work in my field? What is that ONE activity I can do that gives me this answer?

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Loy Machedo
www.ThinkPersonalBranding.com